Notes from Video in the Library

Video in the Library: Trends and Best Practices – One Year Later

Tuesday, April 19, 2011

Sponsored by Library Journal and Alexander Street Press

The presenters at this webinar were very informative. Mr. Farrelly provided information that was especially relevant as my institution is considering the purchase of additional streaming content.  See the official event archive for copies of presenter’s slides, complete with citations and other details.

Deg Farrelly, Librarian, Arizona State University

Current state of video in libraries:

  • Many libraries only took in video under duress – the digital video medium is not widely adopted or supported in libraries despite the adoption of e-formats for books, articles, photographs.
  • The consumer market is frantically trying to monetize the streaming video market.
  • Stand-and-deliver lecture format is changing to allow asynchronous learning by students.

From Kaufman, P.B., & Mohan, J. (2009). Video use and higher education: options for the future. Intelligent Television.

  • 45% of faculty anticipate using more video
  • 43% cannot find ‘appropriate content’ for their courses
  • 45% are using content from commercial sites
  • only 23% are using content from the library

“Faculty are bypassing the library in order to find the content they need, in the format they need.”

From Primary Research Group (2010). Chapter 15: Audio Visual Materials. Survey of Academic Libraries.

  • Less than 1/3 are providing streaming video to their patrons.
  • 5 years ago streaming video was comparable to the state of e-journals 10 years previously

Issues affecting purchasing decisions include budget, confusion over access rights and the limitations of the technology, questions of perpetual access, and concern from publishers over their revenue stream.

Case Study: University of Arizona

  • Streaming collection of 7,000 titles
  • In one year (date to date) 250,000 uses (76% of collection) was used
  • The bulk of use was for the most popular 2000 titles, but ‘long-tail’ use of the majority of the collection was evident

Most librarians seem to be pushing for perpetuity rights.  More vendors are offering this model.

Keep an eye on the Federal Supreme Court case coming to argument on May 2, 2011 – UCLA’s choice to make use of analog collections to serve digital video.

Stephen Rhind-Tutt, President, Alexander Street Press

Expect to see many developments in the commercial market in the next year (new devices, increased sales, more vendors on the market).

Libraries and faculty are understanding much more the importance of video and first-person video artifacts (interviews, documentaries).

How to link streaming video collections?  Links between and among resources and streaming video collections fully embedded in discovery services.

Ancillary services:

  • Transcripts
  • Clip and bookmarking services
  • Creating playlists of multimedia sources (books, journals, video, and scores all together)
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